On June 4th, the final battle of Zhangjiajie’s seventh university students tour guide talent contest makes a perfect end in Weigang Cross Street. After fierce competition, Ning yiyou, a student from institute of tourism and management engineering of Jishou University, wins the first prize with her excellent explanation and outstanding comprehensive performance.The contest, started on April 17th, receives 124 contestants from Zhangjiajie’s universities. Ning yiyou and Ying yanan and other nine students standing out from 124 competitors, enter into the final battle. These contestants vividly display the youthful vigorousness and good images, especially their wonderful talents shows, such as some of professional popular songs, Dai dance with national customs and touching elocntes, which arose blast of applauses.The contest is aimed to meet the uprising of travel on the net, the diversities of tourism means, the development of China’s tourism. At the same time, it can enrich campus life, display college students’s talents, enhance their tourism knowledge skills and expand a new filed of version for tourism culture. Last but not least, it providers a platform to display themselves and selects elites for tourism industry, which can pave road for tourism’s development.Translated by Crystal

News 2013-06-05 14:19 View：1097

On June 3, Fenghuang county unveiled its open ceremony of the joint construction and management of urban and rural activity at the theme of “Building harmonious and beautiful Fenghuang together”. Under the guidance of the cadre, the masses started an impressive sanitation activity.In Fenghuang County, more than 2000 cadre and 1000 common people under separate hygiene turnout area did cleaning to answer the call of this activity. About 30 vehicles was dispatched and over 300 cube rubbish of all kinds clean up. According to introduction of the chargers, this activity will aim at improving unban and rural living environment, developing healthy and civilized lifestyle and raising the awareness that everyone is responsible for protecting environment. In addition, it mobilized people to respond to the call of joint construction and management of urban and rural activity, beautifying, afforesting and brightening Fenghuang. As a result, it helped to enhance the cultural tourism image and build an international tourist attraction, laying a solid foundation to apply for the world cultural heritage and a national healthy county.By Emma

News 2013-06-05 14:15 View：1027

Have you ever felt confused when you visit Wulingyuan seeing many rare trees with Chinese names on their tags, not knowing their meaning let alone the Chinese introductions. But now the embarrassed situation is changed, for on June 4, the tourism administration of ZJJ Wulingyuan hangs name tags with both Chinese and English versions on over one hundred kinds of tress of the main tourism channels. The tags introduce the trees’s relevant informations, providing a chance for tourists to learn the scenic spot’s forest resources and master knowledge of trees.Translated by Crystal

News 2013-06-05 14:09 View：1043

It is said that up to 5000 European guests have come to visit Wulingyuan from January to May, doubled than the same period in last year. The statistics shows that as a tourist resort, Zhangjiajie has steadily opened up European market step by step, being an important strength to attract overseas guests.For many years in the past, it was kind of difficult for Zhangjiajie to reach out for European Countries. However, after Zhangjiajie taking many measures, this situation changed. In 2010, the American blockbuster, Avatar took a view of suspension of mountain in Wulingyuan. Zhangjiajie took this opportunity to carry out a series of marketing campaign, successfully turning the downturn of European market at that time. Many European media, such as American National Broadcasting Company and Italy Broadcasting Company covered this events, attracting a great many European guests and traveling salesmen.In recent years, Zhangjiajie hosted several international activities one after another, which did good to attract worldwide attention and enhance the publicity of Zhangjiajie to European counties. Those activities are Baofeng Lake Hypoxic Contest, Tianmenshan wing outfit flight, Iron man climbing the dragon ladder and International County Music Festival for two consecutive terms.The head of the tourism sector in Wulingyuan introduced that among all the European guests, American ranked the first place, followed by Canada. In addition, he predicted that about 20 thousand European guests would come to visit Zhangjiajie in 2013. It is planed that they will strengthen promotion in Canada. Besides, they will develop more charming tourist products as well as importing and training international tourist service, ensuring the quality of tourist service up to a new level.By Emma

News 2013-06-05 13:57 View：1161

From June 1 to May 31th,2014, the primary and secondary students from home and abroad under the age of 19(including 19 years old) not only can enjoy a free travel in ZJJ Wulingyuan core scenic spot, but participate in the composition contest with prize honored, themed with “Beautiful China, Ecological Civilization Education Started from the Students”.The range of the compositions covers primary and secondary students from home and abroad who care about Zhangjiajie’s landscapes, environment and ecology. The forms of the contest include narration, poem, prose and painting, etc, which embody many aspects, such as Zhangjiajie geomorphology, scenic landscape, ecological environment, biodiversity and resources and environment protection, etc.The composition should contribute to server@zjjgood.com in electronic document(consulting telephone is 0744-8383173). You can choose the topic and theme by yourself. There is your name, age, grade, instructor, school and telephone number at the end of the composition.Conducting the composition contest is sound activity to popularize science and technology towards global primary and secondary students students. It can make the students learn more about ecological protection and scientific and technologic knowledge and advocate civilized tourism.Translated by Crystal

News 2013-06-05 13:50 View：1098

According to the Tourism Department of Wulingyuan District in Zhangjiajie, Wulingyuan Scenic Area received 5,000 European and American tourists from January to May, a two-fold increase from a year earlier. Since the view of "floating mountains" in the global blockbuster film Avatar was shot in Wulingyuan, Zhangjiajie held a series of activities and revived the depressed European and American markets in 2010. Media groups from Europe and North America like NBC and RAI highly publicized the splendid scenery of the scenic area, bringing numerous tourists and travelling salesmen from Europe and North America.A series of extreme challenge activities were successively launched in Zhangjiajie to promote the city abroad, including Breath-holding Contest in Baofeng Lake, Wingsuit Flying Contest in Tianmen Mountain and Spideman Climbs Highest Outdoor Elevator. The city's reputation is also enhanced via its culture soft power embodied in the past two sessions of International Country Music Week, attracting many famous Western bands and creating plentiful celestial music. Mark Levine, hailed as father of American modern country music, visited Zhangjiajie for five times within five years and volunteered to promote the city by composing songs and writing essays.Translator: Xiao JuanSource: enghunan.gov.cn

News 2013-06-05 11:06 View：977

Hunan’s Advisory Office Researching the Inheritance and Development of Intangible Culture Heritages and Tourism Development Situation in ZJJHow to ecologicalize intangible culture heritages and make them more close to life? How to make a sustainable development of the intangible culture heritages? How to combine the inheritance and development of intangible culture heritages with tourism development?On June 4, Liu qingjun, deputy director of Hunan’s advisory office, and its other members come to Zhangjiajie and attend the discussion forum themed with “the Inheritance and Development of Intangible Culture Heritages and Tourism Development Situation in Xiangxi”.Xu feixiong, provincial adviser, director, professor and doctoral supervisor of tourism research institute of Hunan Normal University, Lin yu, vice-chairman of Hunan’s writer’s association, former dean, president and doctoral supervisor of arts faculty of Hunan Normal University, and Chen danfeng, member of the municipal standing committee and deputy mayor attend the meeting.According to the statistics, there are ten kinds of intangible culture heritages with about 723 items, including three national items, twelve provincial level items, sixty city level items and over 200 district level items. Zhangjiajie not only develops its tourism based on national and provincial intangible culture heritages, but also depends on city-district even part of county level intangible culture heritages,which consist of a rich tourism products, meeting the tourism market requirements.The research group suggests that the relation between the inheritance and development of intangible culture heritages and cultural construction, the relation between intangible culture heritages and tourism development, the relation between the inheritance and development of intangible culture heritages should be handled well;the main brands of intangible culture heritages should go abroad, protecting the major items and giving due consideration to the normal ones. At the same time, the relation between the rights and duty of inheritance should also be delt with, making the supporting measures of inheritor practicable.Translated by Crystal

News 2013-06-04 14:13 View：780

Wulingyuan School launching A Science Survey: Love My Hometown, Protect Giant Salamander,On May 31, a cluster of science and technology interest group from Jundi elementary in Wulingyuan came to visit ZJJ Giant Salamander Science and Technology Museum in Baofeng scenic area of Wulingyuan, launching a science survey-Love my hometown, Protect giant salamander”ZJJ Giant Salamander Science and Technology Museum is the first Giant Salamander Museum in the world,Hunan science popularization education base as well as the only science popularization tourist attractions in Zhangjiajie. The museum described fully 10 thousand history through interactive multimedia like sound, light and electricity, integrating science popularization, tourism and arts.Under the guidance of a tour guide, students enthusiastically paid visit to the museum. They looked closely and took notes about the shape, living environment, evolutionary process and historic culture. At the end the activity, students carefully gathered the survey material together and filled giant salamander questionnaire. Through this experience, the students not only learned about a large amount of knowledge of giant salamander, but also raised their awareness of loving their hometown and protecting rare animals and plants.By Emma

News 2013-06-04 14:07 View：980